"Performance Over Precision" – How Digital Twins Boost Manufacturing Efficiency
Digital twins have become indispensable in geospatial planning, urban development, and construction. But what happens when these twins aren’t built for architectural accuracy—but for real-time operational efficiency?
In our latest INTERGEO TV Expert Talk, Michal Ukropec, CEO of Twinzo, offers a bold shift in perspective: His company develops live digital twins for factories, focusing not on documentation, but on performance and productivity.
“In our world, precision is sometimes a negative thing,” says Ukropec. “No one cares where exactly the wall is—what matters is how the factory performs.”
Twinzo specializes in operational digital twins for factories. Unlike traditional applications, which focus on laser scanning, documentation, and simulation, Twinzo deals with real-time data from ongoing operations, including indoor tracking, logistics optimization, and decision support.
“If we eliminate 20 minutes of micro stoppages a day, we're talking about millions in savings.”
Twinzo’s platform also enables global visibility without travel:
“Why fly to China when you can audit the factory live from Bratislava?”
The full talk highlights how companies use digital twins in their day-to-day operations – with clear business logic, no frills, and a passionate plea for pragmatic digitalization.
🎧 Watch the full INTERGEO TV Expert Talk with Michal Ukropec:
